Visit Trinity App How do we drive digital innovation and storytelling that will also deliver commercial returns?
Our Solution
Driven by the prolonged impacts of Covid and lingering social distancing requirements, Trinity College were looking to develop a quality, low-touch, innovative and engaging self-guided tour option for visitors. Along with Trinity’s procurement team, Wrecktangle devised a tender for a Visit Trinity app, which was awarded to Digisoft TV.
Wrecktangle collaborated with Trinity content contributors, stakeholders and Digisoft TV to create an innovative self-guided tour of the campus, using augmented reality and virtual tours of the incredible spaces that can be found at Trinity College. On top of this, we also helped lead on delivering Trinity’s first open Visitor Wifi platform, devising specifications along with TCD Procurement and IT Services.
We also wanted to focus on the wider commercial value-add of the app, by including wayfinding, catering, retail and accommodation information and upselling opportunities, and integrating beacon technology to allow targeted information to be sent to visitors as they take the tour on Trinity’s Campus.
Our Expertise
- Digital interventions
- Tendering
- Technology
- Innovative content development
The Reaction
Wrecktangle developed some fantastic content for our app platform. They were also focused on delivering an innovative product that could evolve and remain relevant for their client and the visitors in years to come.
Fearghal Kelly, CEO, Digisoft